Jesse Dylan’s āA Shared Cultureā Video Released to Celebrate Creative Commons 2008 Fundraising Campaign
Eric Steuer, October 15th, 2008
Creative Commons, a nonprofit organization focused on building a body of openly shareable and reusable creative work, today announced the launch of its 2008 fundraising campaign. Information about how to support Creative Commons is available at http://support.creativecommons.org/.
To celebrate the campaign, Creative Commons today released āA Shared Culture,ā a short video by renowned filmmaker Jesse Dylan. Known for helming a variety of films, music videos, and the Emmy Award-winning āYes We Canā Barack Obama campaign video collaboration with rapper will.i.am, Dylan created āA Shared Cultureā to help spread the word about the Creative Commons mission. The video is available online to watch and download at http://creativecommons.org/asharedculture.
In the video, some of the leading thinkers behind Creative Commons describe how the organization is helping āsave the world from failed sharingā through free tools that enable creators to easily make their work available to the public for legal sharing and remix. Dylan puts the Creative Commons system into action by punctuating the interview footage with dozens of photos that have been offered to the public for use under CC licenses. Similarly, he used two CC-licensed instrumental pieces by Nine Inch Nails as the videoās soundtrack music. These tracks, ā17 Ghosts IIā and ā21 Ghosts III,ā come from the Nine Inch Nails album Ghosts I-IV, which was released earlier this year under a Creative Commons BY-NC-SA license.
āI wanted to give people a clear understanding of how Creative Commons works and why itās an important system,ā says Dylan. āI think the best way to do that is by actually putting to use some of the great stuff thatās been made available to the world under CC licenses. The images and music in the video were made by people all around the world who chose to publish their work in a way that says āHey, see this thing I made? You can take it and use it to make something else. Iām giving you the legal right to use it, because I donāt think that copyright should be something that stands in the way of creativity.ā Without the amazing work of Nine Inch Nails and all of the photographers whose images I used, this kind of video simply wouldnāt have been possible to make.ā
āA Shared Cultureā is released under a Creative Commons BY-NC-SA license, meaning that anyone in the world can legally share, use, and remix it, as long as they abide by the licenseās conditions. (The terms of the BY-NC-SA license are available at http://creativecommons.org/licenses/by-nc-sa/3.0/us/). On its website and via LegalTorrents, Creative Commons has offered the video in several formats (ranging from Quicktime to Ogg Theora) and has provided photographer attribution through ImageStamper.
As part of the fundraising campaign, Creative Commons is calling on members of the public to use “A Shared Culture” as the basis for other videos that describe how CC licenses have enabled legal access, collaboration, and participation around the world.
āWe hope that Jesse Dylanās amazing video is just the first in a vast collection of videos and projects that address the idea of āA Shared Culture,āā says Joi Ito, Creative Commonsā CEO. āTake what Jesse has done and use it to make your own video. There are millions of CC-licensed songs, images, and video clips out there that you can use. Shoot some of your own interview footage that features your friends and people in your local communities talking about these issues. Take everything that you have at hand and use it to create, customize, remix, and share. Show the world that copyright should be a tool for fostering innovation, and not a barrier to creative progress.ā
āWeāre thrilled that Jesse made this amazing video to show the strength and importance of Creative Commons,ā says Melissa Reeder, Creative Commonsā development manager. āWe hope it inspires the public to create their own work, to use CC-licenses, and support Creative Commons financially during our fundraising drive and beyond.ā
About Creative Commons
Creative Commons is a not-for-profit organization, founded in 2001, that promotes the creative re-use of intellectual and artistic works, whether owned or in the public domain. Through its free copyright licenses, Creative Commons offers authors, artists, scientists, and educators the choice of a flexible range of protections and freedoms that build upon the āall rights reservedā concept of traditional copyright to enable a voluntary āsome rights reservedā approach. Creative Commons was built with and is sustained by the generous support of organizations including the Center for the Public Domain, Omidyar Network, The Rockefeller Foundation, The John D. and Catherine T. MacArthur Foundation, and The William and Flora Hewlett Foundation, as well as members of the public. For more information about Creative Commons, visit http://creativecommons.org.
Creative Director, Creative Commons
eric at creativecommons dot org
Development Manager, Creative Commons
melissa at creativecommons dot org