Trent Reznor on NIN’s Business Models and the Future of Music
Fred Benenson, April 9th, 2009
For Digg.com‘s fourth Digg Dialogg, Kevin Rose interviews NIN’s front man Trent Reznor with questions submitted by the Digg community. Not surprisingly, the top rated question refers to NIN’s choice to use Creative Commons licenses when releasing his two recent albums. One of those albums, Ghosts I-IV, topped Amazon MP3 as the best selling album of 2008.
NIN’s experiments in music publishing were not accidents. In the interview, the soft-spoken Reznor carefully articulates the reasoning for his new forays as well as his advice for up-and-coming artists. NIN has a huge fan base and a lot at stake here; these are not academic rants with no practical interests at stake, but rather the actual beliefs of a working, career musician whose career depends on their success. If you watch one interview about the future of music, this should be it.