Rise of the mixmaster
Mike Linksvayer, August 3rd, 2005
Forbes magazine columnist Sam Whitmore writes about “four distinct groups that will create content no matter what transpires on the business end of media”:
Then there’s the rise of the mixmaster.
Traditional copyright law didn’t foresee this kind of thing.
A potential solution already exists from San Francisco-based Creative Commons, a non-profit organization whose legally binding copyright licenses give copyright holders different flavors of rights.
In my view, the most exciting developments in tomorrow’s media will come from creative mixing of digital media. No doubt big media will squelch unauthorized use of its intellectual property. Read Lawrence Lessig’s plaintive 2004 book, Free Culture: How Big Media Uses Technology and the Law to Lock Down Culture and Control Creativity.