Open Attribute, “a suite of tools that makes it ridiculously simple for anyone to copy and paste the correct attribution for any CC licensed work,” launched today with browser add-ons for Mozilla Firefox and Google Chrome. The add-ons “query the metadata around a CC-licensed object and produce a properly formatted attribution that users can copy and paste wherever they need to.”

If you use our license chooser and copy and paste the resulting HTML code into your website, then you’re pretty much good to go. Anyone who uses the Open Attribute browser add-on to query your site will automatically receive a formatted HTML or plain text attribution that they can copy and paste to give you the proper credit.

Open Attribute uses CC REL metadata found in the pages to generate the attribution metadata. You might remember that we developed a guide with real examples to make CC REL metadata much easier to implement: CC REL by Example contains example HTML pages, as well as explanations and links to more information. If you’re curious to see how Open Attribute pulls the metadata, the guide includes a specific section on Attributing Reuses.

Open Attribute is a direct result of the Mozilla Drumbeat Festival held last year in Barcelona on Learning, Freedom and the Web. See Molly Kleinman’s post for a more comprehensive run-down of the origins and team behind Open Attribute.